Top 10 Reasons to Advertise with Incentives Magazine

1.	We Make You Money What's the bottom line of any advertising campaign? Distribution? Demographics? Readership? Costs? No!!! The real measurement for the success of any advertising campaign should be "dollars in the door"! Our entire business model revolves around this principle. We are so confident in our magazine, and the results it produces for our clients that all our ad sales are done with no contracts! At Incentives it's pay-as-you-go only when it works!

2.	We Make You Look Good Like most business owners, you have probably spent many years building your business and you care about your image. You don't have to compromise your image by advertising in "flimsy coupon books", "throw away envelopes" or low quality newspapers. Incentives Magazine is hands-down the best looking direct savings media ever mailed. Your products and services will never look better than they will in our magazine.

3.	No Contract Required At Incentives it's not about selling you ads and locking you into paying for something that may or may not work. We know that when our magazine "works" for your business you'll "want" to be in it - hence no contract required. Our growth and success is based entirely on the success of our clients. Our clients would not be in the magazine over and over again if it didn't work! The fact that we have grown from 1 publication in Culpeper to 9 magazines in 12 counties across Virginia in just over a year speaks volumes about how our magazine works for our clients!

4.	Highly Targeted & Directly Mailed Incentives is the only publication of it's kind that targets and direct mails medium to high income homeowers bimonthly AND follows up by direct mailing new homeowers each and every week for 8 weeks per issue. In an economy where only about half the population has any disposable spending money - it is this half that we target and mail each issue. In contrast to "coupon mailers", that usually target lower income homes and apartments, our high quality, highly targeted readers have the financial means to become loyal long term customers and produce a much higher ROI for our clients.

5.	New Homeowner Mailing Weekly Incentives Magazine is the only publication available that directly mails new homeowners each and every week. New homeowners spend more in their first 6 months than established homeowners spend in 5 years. New homeowners are looking for a wide variety of products and services, and have yet to develop any shopping preferences or loyalties. New homeowners have good credit, available credit and a purchasing urgency (180 days) that we capitalize on for our clients. Incentives can get you in front of these high-spending potential customers before your competition does! The fact is they are going to buy from someone - the only question is... Is it you?

6.	Incentives v. Coupons Coupons reward existing customers. Incentives are designed to get you new customers. Our demographics target higher income, single family homes, and new homeowners (on a weekly basis) - as a direct result we bring our clients higher quality respondents with the financial means to be loyal long term customers. So go ahead and use coupons to reward your current customers and when you're ready to start acquiring new customers with real buying power - call us!

7.	Variety of Sizes & Prices The right size and price for everyone. Incentives has ad sizes that are perfect for all types of businesses and corresponding pricing that allows smaller/niche businesses the ability to take advantage of cooperative direct mail starting at just $40/month. This wide array of business types makes our magazine much more interesting to our readers and directly adds to it's shelf-life, response rates, and ultimately greater success for our clients.

8.	This Economy is Tough Advertising budgets are being slashed! Traditional mass media (newspapers, radio, tv, etc.) is taking a beating! The old advertising adage: "Half the money you spend on advertising is wasted; the trouble is you don't know which half." has never rung so true than in this miserable economy! We recommend that you DO NOT spend another advertising dollar, anywhere, if you can't track it, measure it and, more importantly, monetize it!

9.	Incentives are 100% trackable When you advertise in Incentives you WILL know it's working! We will design your ad so you can track every last dollar your campaign generates. And when our magazine starts working for you - this economy takes on a whole new perspective. It becomes an opportunity to increase your customer base, grow your business, and beat out your competitors. Savvy business owners take advantage of consumer trends and market opportunities and right now the fact is: In this economy everyone wants to save money and Incentives Magazine delivers - right to their mailbox!

10.	ROI (Return on Incentives :) Click here to see exactly how many new customers you need to make Incentives work for your business. This tool will show you the response rates needed for each of the available ad sizes so you may choose the right size ad for your type of business.